Promoting your iPhone app

LSF — Fri, 16 Oct 2009 13:04:11 +0000

Promoting your iPhone app can be difficult. You tell everyone you know, you ask them to tell everyone they know and you tell the press. Another opportunity is via app websites which promote the best iPhone apps or review apps in each category. Buying some advertising on such sites can also bring dividends. This is a list of the best places to promote your great new app but please note, there aren’t any game-based app review sites included because Local Sale Finder is not a game.

Name:	148 Apps
URL:	www.148apps.com
Submission URL:	http://www.148apps.com/about/
Description:	Submit your app via email to 148 Apps and then cross your fingers. The number of reviews is lower than other sites but they are considered and structured.
Did we submit:	Yes
Did we buy ads:	No

Name:	App Advice
URL:	http://appadvice.com
Submission URL:	?
Description:	So I think you can submit your app via email however they are looking for “tips” and I don’t really know what constitutes a tip. The site has a pretty little design and they are looking to grow their team.
Did we submit:	Yes
Did we buy ads:	No

Name:	App Beacon
URL:	http://appbeacon.com
Submission URL:	?
Description:	I couldn’t spot a submit option but I did see the advertise option which is sold via a 3rd party. There is talk of 100k+ uniques per month. A total of 80k apps have reviews or at least are listed.
Did we submit:	Yes
Did we buy ads:	Yes – $10/month

Name:	App Craver
URL:	http://www.appcraver.com
Submission URL:	http://www.appcraver.com/contact/
Description:	App Craver has some well written and thoughtful reviews with an advertise and submit option. App Craver states 10-15k uniques per day making it a reasonably well trafficked site.
Did we submit:	Yes
Did we buy ads:	No

Name:	App Gallery
URL:	http://www.appgallery.org/
Submission URL:	http://www.appgallery.org/submit-app/
Description:	App Gallery allows you to submit your app for review and they do appear to have reviewed a lot of sites which, of course, you can add to if you desire. If you want to advertise then email them – no information apart from an email address.
Did we submit:	Yes
Did we buy ads:	No

Name:	App Rater
URL:	http://www.apprater.com/
Submission URL:	?
Description:	A simple site with basic information on applications which you can rate. There is a submission option and you are prompted to add a button on your app’s site asking for it to be reviewed on app Rater. Nice marketing idea but I think the site needs some design love. They also want you to place some code in your app?
Did we submit:	No
Did we buy ads:	No

Name:	App Safari
URL:	http://www.appsafari.com
Submission URL:	http://www.appsafari.com/submit/
Description:	Simple and straight forward review site which allows you to submit your app. The site also allows you to cast your own review for each app which has received a written up review by the site.
Did we submit:	Yes
Did we buy ads:	No

Name:	App Shopper
URL:	http://appshopper.com/
Submission URL:	http://www.appsafari.com/submit/
Description:	App Shopper appear to be grabbing feeds from affiliate sources without too much reviewing going on. There is a nod to a community function with some features reminiscent of www.gdgt.com. Submissions are not offered but that is probably because this site merely pulls content from feeds.
Did we submit:	No
Did we buy ads:	No

Name:	App Store Apps
URL:	http://www.appstoreapps.com
Submission URL:	http://www.appstoreapps.com/developers/
Description:	Appstoreapps allows you to submit an app for review but, as they admit themselves, the queue to be reviewed stands at over 1,000 apps so be patient with this one. You can also advertise and the site gives great information on the developer revenues it was responsible for.
Did we submit:	Yes
Did we buy ads:	Yes – $70

Name:	App Theater
URL:	http://www.apptheater.com
Submission URL:	http://www.appstoreapps.com/developers/
Description:	Very video focused site which allows you to submit and tag your own videos to promote your own app or apps you like. This site feels more like a community.
Did we submit:	No
Did we buy ads:	No

Name:	Apps & co
URL:	http://www.appsundco.de
Submission URL:	http://www.appstoreapps.com/developers/
Description:	Apps&co may be a German language site but it reviews all types of app available. Submit your app and/or advertise.
Did we submit:	No
Did we buy ads:	No

Name:	Apptism
URL:	http://www.apptism.com
Submission URL:	http://www.apptism.com/previews/new
Description:	Nice site, awesome design and pretty user-friendly. I love the search and filter function with which I found some new apps to download myself. No advertising information though.
Did we submit:	Yes
Did we buy ads:	No

Name:	Daily App Show
URL:	http://dailyappshow.com/
Submission URL:	http://dailyappshow.com/submit-an-app-for-review
Description:	A busy site with lots of content and reviews dating back to July 2008 with a clear ramp in recent months. Submit your site and buy some advertising if you wish. They also have a newsletter which very few app review sites have.
Did we submit:	Yes
Did we buy ads:	No

Name:	Electricpig
URL:	http://www.electricpig.co.uk/_/reviews/apps-and-software-reviews/
Submission URL:	?
Description:	I have no idea whether Electricpig will accept requests for iPhone app reviews but it can’t help to ask them. I did.
Did we submit:	No
Did we buy ads:	No

Name:	iPhone App Girl
URL:	http://iphoneappgirl.com/
Submission URL:	http://iphoneappgirl.com/contact/
Description:	Submit your app and iPhone App Girl will review it. She does insist on promo codes (which is more than fair). iPhone App Girl appears to be Canadian and Local Sale Finder was designed by a Canadian girl. They’re taking over.
Did we submit:	Yes
Did we buy ads:	No

Name:	iPhone Application List
URL:	http://www.iphoneapplicationlist.com
Submission URL:	http://iphoneappgirl.com/contact/
Description:	This is one of my favourite iPhone app review sites because if the good design, advertising opportunities and the fact they provide stats directly from their analytics account. It is free to submit an app for review but you can always buy some additional promotion.
Did we submit:	Yes
Did we buy ads:	Yes

Name:	iPhone Apps Finder
URL:	http://www.iphoneappsfinder.com
Submission URL:	?
Description:	A pretty well designed and presented review site of iPhone apps. Contact them via email if you want to advertise or have your app considered for review.
Did we submit:	Yes
Did we buy ads:	Yes

Name:	iPhone Blog
URL:	http://www.iphoneblog.de
Submission URL:	?
Description:	My German is not what it once was but this seems to be a straight up review blog of some of the best apps available (in German). Contact them directly if you want your app reviewed.
Did we submit:	No
Did we buy ads:	No

Name:	iPhone News Updated
URL:	http://iphone.click2creation.com/2009/09/business-iphone-apps-finder-adds-new-category-products/
Submission URL:	?
Description:	A fan’s blog that gets updated every now and then with updates and apps. Make a donation and follow on Twitter – that should get their attention for a review.
Did we submit:	No
Did we buy ads:	No

Name:	MacMost
URL:	http://macmost.com/iphoneapps/iphone_apps_updated.html
Submission URL:	?
Description:	A whole bunch of apps with some long and technical reviews. Where is the submit function? Reviews route you straight to the app store (using an affiliate link of course) which is a bit of a shame.
Did we submit:	No
Did we buy ads:	No

Name:	Native iPhone Apps
URL:	http://www.nativeiphoneapps.com
Submission URL:	http://www.nativeiphoneapps.com/submit.php
Description:	Linked to sciphone (see below) this site allows you to submit your app by category including descriptions, links and art work. There seems to be a large quantity of porn-related content but that never harmed VHS adoption (Blu ray being the example that breaks the porn/tech adoption model).
Did we submit:	Yes
Did we buy ads:	No

Name:	New Mobile Tech
URL:	http://newmobiletech.com
Submission URL:	?
Description:	Boasting over 200k uniques per month New Mobile Tech covers hardware, software and applications. It is not focused on the iPhone with sections on pretty much every smart device and peripheral. No submission function but you can advertise with banners, buttons and the ever-Google-friendly text links.
Did we submit:	No
Did we buy ads:	No

Name:	New Mobile Tech
URL:	Planet iPhones
Submission URL:	http://planet-iphones.com/submit-a-package/
Description:	Carrying on the mandate that every iPhone app review site should be black is Planet iPhones. You can submit a “package” and the reviews are well written and lengthy. The site covers more than just apps with updates on OS and other iPhone related buzz.
Did we submit:	Yes
Did we buy ads:	No

Name:	Sciphone Apps
URL:	http://sciphoneapps.com/
Submission URL:	?
Description:	No submission option and full of $0.99 videos. Not much use I am afraid
Did we submit:	No
Did we buy ads:	No

Name:	Touch Arcade
URL:	http://toucharcade.com
Submission URL:	?
Description:	OK so it was stated that no game sites would be listed but I do want to provide an honourable mention here because of the quaility of the reviews, the accompanying videos and the size of the site. Good work guys. Submission via email.
Did we submit:	No
Did we buy ads:	No

Name:	TUAW
URL:	http://www.tuaw.com
Submission URL:	http://www.tuaw.com/apprequests/
Description:	If you can your app reviewed here then fantastic because it is a great site with some very good reviews. Submitting your app is done via email and they provide guidelines for what they want to see.
Did we submit:	Yes
Did we buy ads:	No

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Promoting your iPhone app